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UNIQLO

New Store Opening Heritage Bandung

Despite being a beloved fashion brand among Bandungs, the UNIQLO new store opening at Heritage Bandung raised some concerns; being the fourth store near others, and the first outside a mall, it faces unique challenges: traffic logistics could be tricky without the mall’s infrastructure.

Despite being a beloved fashion brand among Bandungs, the UNIQLO new store opening at Heritage Bandung raised some concerns; being the fourth store near others, and the first outside a mall, it faces unique challenges: traffic logistics could be tricky without the mall’s infrastructure.

Exceeding traffic and sales targets by more than 150% in three days! Becoming the second most successful store opening since 2013.

Despite being a beloved fashion brand among Bandungs, the UNIQLO new store opening at Heritage Bandung raised some concerns; being the fourth store near others, and the first outside a mall, it faces unique challenges: traffic logistics could be tricky without the mall’s infrastructure.

Credits

PROJECT MANAGER

Dinar Permadi
Boni Yan Adibrata
Alfan Elkhairan

RESEARCH

Grace Tobing

ONLINE TEAM

Habibie Joesoef
Sazkia Ghazi
Al Zeinuar
Muhiqbal
Citra Saras

OFFLINE TEAM

Asmeniatrie
Helen Rizkia

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